WU, J.; ZHANG, R.; LIU, B. Self-Live or KOL-Live? Selling Channel Selection in A Platform Supply Chain Considering Return Policies. International Journal of Industrial Engineering: Theory, Applications and Practice, [S. l.], v. 32, n. 6, 2025. DOI: 10.23055/ijietap.2025.32.6.11291. Disponível em: https://ijietap.journals.publicknowledgeproject.org/index.php/ijie/article/view/11291. Acesso em: 26 apr. 2026.